We’re empowering companies to build
ambitious apps that transform their business

JourneyApps was founded in 2009 and was a pioneer in Digital Connected Worker apps at the dawn of the smartphone era. Since then, we have been pushing the bleeding edge of innovation in high-productivity app development.

Our Vision is a future where every company has empowered all its teams with apps for intelligent work automation and informed decision-making.

Our Company Core

JourneyApps is a strategic platform for the high-productivity development of mission-critical apps for large industrial companies around the globe.

Our Mission is to provide a purpose-built platform for industrial companies to easily create innovative apps, even for the most challenging environments.

What's In A Name?

People often ask us where the name "JourneyApps" comes from. Since our core strength is apps for Digital Connected Workers, the name comes from the idea of a platform for apps that empower workers that journey out into the field. In fact, these folks are often journeymen.

Our Team

JourneyApps is headed by leadership that brings together years of experience in successfully building software products.

Conrad Hofmeyr

Founder & CEO

As Founder and CEO, Conrad drives the vision, strategy and product roadmap for JourneyApps, and has led JourneyApps towards being a strategic digital transformation partner for large enterprises around the globe. He has been architecting and building cutting-edge real-time mobile and web applications for 15 years and has a background in Electronic Engineering and Computer Science.

Ralf Kistner

Founder & CTO

Ralf is co-founder and Chief Technology Officer of JourneyApps. He is a talented mathematician and technologist, with a passion for startups and challenging technical problems. He excelled in various international mathematics and programming competitions (IMO, IOI, ACM ICPC) and completed a degree in Electrical and Electronic Engineering with Computer Science (cum laude) at the University of Stellenbosch. He is an expert in mobile data synchronization, scaling, offline mobile applications, software architecture and algorithms.

Kobie Botha

Chief Product Officer

Kobie started out in the aerospace sector where he designed, constructed and maintained a multi-million dollar broadband communications payload that was launched into space. He then spent two years modelling marine ecosystems using machine learning algorithms to further our understanding of climate as a driver on sardine and anchovy populations in the Atlantic and Indian oceans. Previously, Kobie co-founded a cybersecurity startup specialising in multi-factor authentication, that was acquired by ESET, a global cybersecurity company.

Jaimie Logan

VP of Operations

Jaimie is VP of Operations, where her focus is helping customers to be successful with the JourneyApps platform. Jaimie’s background in mechanical engineering and management consulting facilitates her understanding of the intricacies of customers’ businesses, and therefore helping customers to develop software solutions that simplify and streamline complex processes. Jaimie received her BS and MS from the University of Colorado.

Gerdus (Gus) Byleveld

EVP Business Development

Gus is an expert in getting to the heart of business problems and has a passion for business development. He has 20 years of business development experience in the enterprise software space and has previously held sales and management positions at Bentley Systems in Philadelphia, Pennsylvania, as well as Dimension Data, Delos Technology and Software Futures.

Machiel Reyneke

VP Product Management

Machiel brings experience in business optimization to JourneyApps, and plays an instrumental role in marrying the capabilities of JourneyApps to solving real-world business challenges faced by enterprises. Machiel has a background in Mechatronic Engineering and has previously worked in technology startups and consulting engineering.

Phillip van der Merwe

VP Business Development

Phillip has helped large enterprises across the globe get to the core of their mobility challenges by designing unique solutions with the JourneyApps team. He has experience designing solutions in the Industrial Manufacturing, Mining, Construction, Field Service, Financial Services and Retail industries. Phillip was one of the very first solutions consultants at JourneyApps and has degrees in law and economics.

Pieter-Francois Theron


Pieter-Francois is CFO of JourneyApps. Prior to joining JourneyApps he worked as Financial Director of the FireID Group and before that as Manager at PwC Financial Services in South Africa and the United States. Pieter-Francois has experience in Venture Capital, Technology Startups, Banking, Asset Management, Medical Schemes, Alternative Investments and Insurance and is a certified Chartered Accountant with the South African Institute of Chartered Accountants.

Carol Realini

Board Member

Carol is a successful Silicon Valley entrepreneur, investor, and board member. She is a recognized pioneer in mobile, emerging payments and enterprise software. She was named “one of the 50 Top Women in Technology” by Corporate Board Member magazine. Carol is a serial entrepreneur and expert in financial service innovation. She has built many successful companies, including Chordiant Software (successful IPO), and Omney (sold to Mastercard). She was VP of Marketing and Sales at Legato (later IPO).

Susan Mason

Board Member

Susan is Managing Partner at Aligned Partners, an investor in JourneyApps. She has 28 years of operating, management, and venture capital experience. Before co-founding Aligned Partners, she spent 15 years with ONSET Ventures, an early stage venture capital firm with $1 billion under management. Susan received a BS in Electrical Engineering and Computer Science from the University of Colorado and a MBA from the University of California. She has held positions in marketing and the engineering design of high-performance systems and microprocessors for Fujitsu Microelectronics, Fairchild Semiconductor and NCR Microelectronics.

Join our team!

And help us create the future of app development.


Get in touch with us

Learn how JourneyApps can turn you into a software leader.


1614 15th St, Ste 300
Denver, CO 80202



EMEA Office

Cape Town,
South Africa



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