We’re helping companies empower
The Digital Connected Worker

JourneyApps was founded in 2009 and was a pioneer in Digital Connected Worker apps at the dawn of the smartphone era.

Our Vision is to create a future where every company has empowered all their teams with apps for intelligent work automation and informed decision-making.

Our Company Core

JourneyApps is a strategic partner for the digital transformation of business processes for large industrial companies around the globe, with over 100 worldwide customers.

Our Mission is to provide a purpose-built platform for industrial companies to easily create innovative apps, even for the most challenging environments.

Our Team

JourneyApps is headed up by leadership that brings together years of experience in successfully delivering software solutions to customers.

Conrad Hofmeyr

Founder & CEO

As Founder and CEO, Conrad drives the vision, strategy and product roadmap for JourneyApps, and has led JourneyApps towards being a strategic digital transformation partner for large enterprises around the globe. He has been architecting and building cutting-edge real-time mobile and web applications for 15 years and has a background in Electronic Engineering and Computer Science. Conrad is an expert in leveraging mobile technology to transform organizations’ business processes.

Ralf Kistner

Founder & CTO

Ralf is co-founder and Chief Technology Officer of JourneyApps. He is a talented mathematician and technologist, with a passion for startups and challenging technical problems. He excelled in various international mathematics and programming competitions (IMO, IOI, ACM ICPC) and completed a degree in Electrical and Electronic Engineering with Computer Science (cum laude) at the University of Stellenbosch. He is an expert in mobile data synchronization, scaling, offline mobile applications, software architecture and algorithms.

Kobie Botha

Chief Product Officer

Kobie started out in the aerospace sector where he designed, constructed and maintained a multi-million dollar broadband communications payload that was launched into space. He then spent two years modelling marine ecosystems using machine learning algorithms to further our understanding of climate as a driver on sardine and anchovy populations in the Atlantic and Indian oceans. Previously, Kobie co-founded a cybersecurity startup specialising in multi-factor authentication, that was acquired by ESET, a global cybersecurity company.

Jaimie Logan

Director of Solutions

Jaimie is Director of Solutions, where her focus is providing solutions that assist organizations with successful digital transformation. Jaimie’s background in mechanical engineering and management consulting facilitates her understanding of the intricacies of customers’ businesses, and therefore to develop customized software solutions that simplify and streamline complex processes. Jaimie received her BS and MS from the University of Colorado.

Machiel Reyneke

VP Product Management

Machiel brings experience in business optimization to JourneyApps, and plays an instrumental role in marrying the capabilities of the JourneyApps Platform to solving real-world business challenges faced by enterprises. Machiel has a background in Mechatronic Engineering and has previously worked in technology startups and consulting engineering.

Gerdus (Gus) Byleveld

EVP Business Development

Gus is an expert in getting to the heart of business problems and has a passion for business development. He has 20 years of business development experience in the enterprise software space and has previously held sales and management positions at Bentley Systems in Philadelphia, Pennsylvania, as well as Dimension Data, Delos Technology and Software Futures.

Phillip van der Merwe

VP Business Development

Phillip has helped large enterprises across the globe get to the core of their mobility challenges by designing unique solutions with the JourneyApps team. He has experience designing solutions in the Industrial Manufacturing, Mining, Construction, Field Service, Financial Services and Retail industries. Phillip was one of the very first solutions consultants at JourneyApps and has degrees in law and economics.

Pieter-Francois Theron


Pieter-Francois is CFO of JourneyApps. Prior to joining JourneyApps he worked as Financial Director of the FireID Group and before that as Manager at PwC Financial Services in South Africa and the United States. Pieter-Francois has experience in Venture Capital, Technology Startups, Banking, Asset Management, Medical Schemes, Alternative Investments and Insurance and is a certified Chartered Accountant with the South African Institute of Chartered Accountants.

Carol Realini

Board Member

Carol is a successful Silicon Valley entrepreneur, investor, and board member. She is a recognized pioneer in mobile, emerging payments and enterprise software. She was named “one of the 50 Top Women in Technology” by Corporate Board Member magazine. Carol is a serial entrepreneur and expert in financial service innovation. She has built many successful companies, including Chordiant Software (successful IPO, CHRD), and Omney (sold to Mastercard). She was VP of Marketing and Sales at Legato (later IPO LGTO). Carol also mentors entrepreneurs providing wisdom and lessons learned from her successful startup experiences.

Susan Mason

Board Member

Susan is Managing Partner at Aligned Partners, an investor in JourneyApps. She has 28 years of operating, management, and venture capital experience. Before co-founding Aligned Partners, she spent 15 years with ONSET Ventures, an early stage venture capital firm with $1 billion under management. Susan received a BS in Electrical Engineering and Computer Science from the University of Colorado and a MBA from the University of California. She has held positions in marketing and the engineering design of high-performance systems and microprocessors for Fujitsu Microelectronics, Fairchild Semiconductor and NCR Microelectronics.

Join our team!

And help us empower Digital Connected Workers everywhere.


Get in touch with us

Learn how JourneyApps can transform your business.


1614 15th St, Ste 300
Denver, CO 80202



EMEA Office

Cape Town,
South Africa



Tell us about your custom field app needs

We'll set up a brief call to understand your needs and explore how JourneyApps can help you